Motorola 2000 Annual Report
VIEW PROJECT
PROJECT BRIEF:
Working with Boller Coates & Neu, design and develop the Annual Report around the new marketing theme "Intelligence Everywhere". Design and develop content for PDA delivery, the first AR to be delivered in this media.
SOLUTION:
Developed a dynamic editorial component that worked for all users (low bandwidth and non-flash). We focused on simple animations of typographic elements (which also masked preloads). Verbal communication is the essential representation of the theme.Working with a musician in developing electronica, we also delivered the energy they wanted portrayed. |
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