Kansas City Life Group of Companies
VIEW BRANDING MOTION DESIGN | VIEW REPRESENTATIVE CONSUMER SITE | RELATED PROJECT: SFS
PROJECT BRIEF:
Rebrand and redesign all the companies owned by Kansas City Life. Create a system for associating these companies together. Implement changes across all media. Projected consisted of:
- 4 consumer websites. Audits, architecture, design and programming.
- 7 combined intranet sites, tools, and libraries.
- 5 logo redesigns.
- Creation of a global holding company name, brand, and system.
- Multiple standards manuals and style guides.
- Consumer collateral, sales collateral, and internal collateral.
- Web based email application design, architecture and flowcharting.
- Motion design pieces introducing the global brand.
- Employee screensaver.
- Print recruiting materials including folders and booklets.
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